Carrera & Fiorini Case Studies
Case Studies
Originally www.arrigodcj.com was a flash site
with subdomains
Now Arrigo has a group site and two child sites:
All are content rich, “sticky sites”.
The time spent on the sites has averaged 9:29 min over the course of
the year, which had a time on average of 2:37 minutes. Note that the
national average for time spent on site is 4-5 minutes.
Arrigo sites now have...
- Compelling Content - Reviews
- YouTube Videos & VIDorini's
- Links on all pages to inventory
- This all keeps visitors interested & coming back!
- Comparison Pages for “Conquest Marketing”
- People in your local area searching for “2009 Chevy HHR” may
come across this page and may well decide to buy a PT Cruiser!
- Also, these type of pages also generate long tail highly
converting traffic!
- Information about Jeep Clubs and More!
LOOK AT THE AMAZING RESULTS AT ARRIGO!!!
Traffic
Leads
- Yr-yr Arrigo West Palm traffic is up 89%/82.4% (unique/all)
- Yr-yr Arrigo West Palm form submissions are up 27%
- You can see (to the left) form submissions increased consistently until CFC
- Decrease for a few months (after Cash-For-Clunkers), and the uptrend is back on track
- Yr-yr Arrigo Sawgrass traffic is up 65%/68% (unique/all)
- Yr-yr Arrigo Sawgrass form submissions are up 22%
OTHER SITES WITH SIMILAR RESULTS...
Reedman-Toll in Langhorn, PA
- Total visits up 53% yr-to-yr
- Unique visitors up 69% yr-to-yr
- Steady increase in email submissions over the year
- Pay Per Click: 11% to 23% more clicks for the budget monthly
- Phone Conversions are up on average +48%
- Many listings in the top pages of Google, Yahoo and other SE
Let C&F Make it Happen for You!