BDC Training & Consulting
e=Pro² Lead Conversion Suite

This is the year of “Process” according to Industry Pros, Manufacturers, and Dealers alike!

epro2_2016_process Transform your sales processes and customer communications with our e=Pro² Lead Conversion Suite. A proprietary, robust and fully integrated retail performance application tailored to your dealership’s structure and needs. Our e=Pro² Lead Conversion Suite is designed to improve your day-to-day sales tracking, pipeline, follow through and closing process. The e=Pro² Lead Conversion Suite is a full-service conversion curriculum that guides you and your team through all the steps necessary to optimize your advertising ROI into shown appointments at your dealership.

Easy to implement: Once our system is in place, your management team will have the ability to identify and make adjustments to under-performing methods for initiating and closing deals, ensuring that no opportunity is missed.

A win, win situation for all: From the beginning to the end, the CF Search Marketing team will provide the monitoring, process checks, KPI measurement, and ongoing, living plans-of-attack to accomplish your defined goals and provide the mutual benefit of support to every aspect of your organization.

It’s time to stop losing valuable time spinning your wheels making up for underperforming processes…

Services Pro Plus Elite
Action Plan with Opportunity Identification
Website usability and plugins
Digital PMA identifications
Competition Review
‘Why-Buy’ outline and key identifications for digital translation
Human Resource Needs
Logistical Review
Ensure data flow and software implementation
Lead Management Tool/CRM Configuration
Dealership Operational Guideline
Example Spreadsheets
CSR Daily Docs
Daily Performance Recap
CPAS Software 1 Rooftop/20 Users Group/Unlim Group/Unlim
Printed Materials At Cost Included Included
On-site to Launch 1X 2X first 60 days 3X first 60 days
Recurring Director Visits N/A 1X Quarterly 1X Monthly
Live In-Store Sales Training 1X Every 6 Mo if PPP Full Day Monthly
Phone Secret Shops 3X 5X 10X (Sales+Service)
Lead Secret Shops 3X 5X 10X
Lead Response Audits 1X 3X 5X
Cloud Based Reporting
Reporting Review Monthly Weekly/Daily Daily
LIVE Mystery Shops 1X 1X 3X
Ad Schedule Review Quarterly Monthly

CPAS – Software that Integrates with your CRM!

CF Search Marketing has developed proprietary software – CPAS – that integrates with your CRM to give your team up-to-the-minute reporting and the edge to convert even more leads into sales! CPAS enables your sales team to track hot leads and connect with prospects at the right time to close the sale.

cpas bdc software
CPAS BDC Software

The e=Pro² Lead Conversion Suite Team…

The director of e=Pro² Lead Conversion Suite is Chris Sondesky, who joined CF after spending over 17 years learning every aspect of the retail automobile industry. From his time as a wholesale buyer responsible for 50+ units/week including transport and reconditioning, getting his hands dirty working as a technician, managing sales department operations as a General Sales Manager and later a General Manager, to building one of the largest single point Business Development / Internet Departments on the east coast which consistently delivers over 800 fresh sales opportunities monthly, Chris’s background in retail dealership operations is unparalleled. Your can find more about Chris here.


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