WE'RE HIRING!

Start a new and exciting career at CF Search Marketing!

Amazing People, Amazing Products!

At CF Search Marketing your success is ultimately ours, for we work diligently to improve traffic, brand awareness, public reputation, and much more… If this is sounds like you,  contact us today!

 

Description

CF Search Marketing is in search of a Google Analytics Expert.

Advanced knowledge in the Google Analytics and Google Tag Manager platforms required.

Capable of taking an initiative to research current methodologies and best practices that result in maximizing both website analytics tracking and reporting.

Responsible for setting up Google Analytics accounts, views, dashboards, filtering, and goals.

Responsible for implementing Google Tag Manager.

Develop scalable and repeatable Google Analytics implementation methods, and troubleshoot and solve data issues.

Work with website providers and 3rd party tool providers to implement proper site and goal tracking.

Import goals into Adwords and third party data visualization tools.

Create report templates within these tools and automate the delivery of these reports on a weekly and monthly basis.

This position is held at our Corporate Office in Deerfield Beach, Florida.

Benefits

  • Medical, Dental, and Vision benefits.
  • 401(k)
  • Paid vacation, holiday and personal days.
  • Job Type: Full-time

 

Description

Digital Account Managers are responsible for overseeing and reporting on the digital marketing initiatives for assigned Clients. Digital Client Account Managers are in direct contact with the Client and should maintain these relationships on a daily basis. It is the objective of the Digital Account Manager to secure the Clients’ confidence as a digital advertising professional who can support their digital marketing and advertising strategies and initiatives.

Day to Day Duties:

Oversee the execution of digital plans for assigned clients

Develop strong relationships with senior Client contacts and establishing regular communication to ensure expectations are met.

Monitor client business daily/weekly to ensure strategy & metrics are successful, including: web analytics, search performance, social platform performance

Maintain daily contact with internal Account Management as well as other internal departments.

Keep Account Management informed of Client relations.

Ensure that clients understand Agency procedures/systems. Obtain clear direction before Agency takes action.

See that all team members have the “big picture” on assigned projects.

Identify opportunities for programs and initiatives that we could implement that to maximize results

Monthly reporting with Client to review performance, understand current needs and trends, upcoming opportunities

Oversee the preparation and delivery of monthly digital presentations to assigned Clients.

Build relationships with Manufacturer Regional Contacts

Required Skills

  • 3+ years experience as an Account Executive/Account Manager with a focus on Automotive and Digital Advertising
  • Strong writing, presentation and client-facing communication skills (presentation samples may be requested)
  • Good multi-tasking, networking, time management and interpersonal skills.
  • Strong knowledge of the Automotive Vertical, SEO, SEM, Social
  • Proficiency in Google Analytics Excel, PowerPoint a must

 

Benefits

  • Medical, Dental, and Vision benefits.
  • 401(k)
  • Paid vacation, holiday and personal days.
  • Job Type: Full-time

 

Description

CF Search Marketing is an innovative Digital Marketing company that provides auto dealers with the latest marketing technologies to reach a qualified audience.

This position is located in our North Hampton, NH office.

Through our current digital products, we convert consumer intentions into revenue. We tailor every digital product around each auto dealer’s specific needs. Our highly qualified team has the knowledge and the tools to make an impact and gain market share in every market that we target. Our team is data driven and understands the intent behind it. We analyze it and transform the data into results. Our team is expanding and we are looking for a search engine marketer that can blend in

Day to Day Duties:

Develop and execute paid search strategies. Track, analyze, report and optimize on a regular basis.

Set up metrics, tracking system and reporting for key marketing activities.

Develop and set up monthly reporting dashboards.

Measure and improve key performance indicators such as traffic, clicks, CTR, CPC, CPA, conversion, contact Forms, sales qualified leads, opportunities, sales, spending, ROI, etc.

Learn our business. Understand services and markets well enough to build effective keyword/campaign strategies.

Discuss and plan strategies with account executives.

Develop, execute and optimize PPC campaigns – keyword research, ad copy, landing pages, bidding, budget management, competitor analysis

Work closely with the development team to come up with new and efficient strategies.

Ensure that marketing messages is align with clients’ strategies and tactics

 

  • Develop and execute paid search strategies. Track, analyze, report and optimize on a regular basis.
  • Set up metrics, tracking system and reporting for key marketing activities.
  • Develop and set up monthly reporting dashboards.
  • Measure and improve key performance indicators such as traffic, clicks, CTR, CPC, CPA, conversion, contact Forms, sales qualified leads, opportunities, sales, spending, ROI, etc.
  • Learn our business. Understand services and markets well enough to build effective keyword/campaign strategies.
  • Discuss and plan strategies with account executives.
  • Develop, execute and optimize PPC campaigns – keyword research, ad copy, landing pages, bidding, budget management, competitor analysis
  • Work closely with the development team to come up with new and efficient strategies.
  • Ensure that marketing messages is align with clients’ strategies and tactics

Required Skills

 

  • At least 2 years of PPC marketing.
  • Proficiency with Google AdWords, Bing Ads, Google Analytics.
  • Passion for analyzing, reporting and improving ROI of marketing activities.
  • Highly motivated individual to improve lead generation.
  • Strong analytical skills, data-driven thinking and attention to detail.
  • Current with SEM best practices.
  • Other skills and successful experience with many or all of the following:
  • Calls-to-Action and landing pages that drive conversion
  • Lead generation
  • Highly self-motivated, highly productive, results-oriented, positive can-do attitude, analytical, team player, detail-oriented, and organized
  • Excellent verbal and written communication – including the ability to interact effectively with all levels of staff and management
  • Strong computer skills, including Microsoft Office

 

Benefits

  • Medical, Dental, and Vision benefits.
  • 401(k)
  • Paid vacation, holiday and personal days.
  • Job Type: Full-time
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