For Stellantis dealerships, this is the best time to add Targeted Email Marketing to their tactics! CF Search Marketing is FCA Certified Email Provider, officially certified by Stellantis, to provide its dealers with exceptional email marketing solutions and, as demonstrated over the years, our digital marketing experts are a force in strategizing your next customer acquisition, conquest, and client retention campaigns.
BUT IS EMAIL MARKETING STILL THE MOST EFFECTIVE ONLINE MARKETING TOOL?
We’ve been asked this question before and the numbers do not lie, as the reports from recent studies claim once again that the majority of marketers prefer email marketing as a tool to convert leads (2020 study by Content Marketing). As a matter of fact, it has been shown that more than 50% of customers are influenced by marketing and advertising email in their buying decisions. And we keep being impressed … and so should you … by the ROI numbers every time we look at them! For every $1 spent on email marketing, businesses can make up to $42 in return. That’s a 4200% ROI!
WHY CHOOSE CF FOR YOUR EMAIL MARKETING?
So now that we have established that, yes, email marketing is still one of the most effective ways to reach your customers and convert leads into sales, why should you choose CF Search Marketing when there are so many choices out there?
First, for Stellantis dealers this should be a no-brainer. CF was (back in 2013) one of the first FCA Digital Certified Providers and our relationship with the Detroit-based OEMs has grown stronger and stronger during the years. Our experience with FCA/Stellantis brands is unmatched, as many of our current clients can attest to.
While part of the program, you are 100% PAP eligible and our email marketing solutions do not require access to your CRM. Remember … with email marketing dealers are almost in complete control of what is going on. Custom audiences and retargeting options are in fact the centerpiece features of the service, allowing to target audiences with extreme detail.
Furthermore, CF Search Marketing has its own in-house art department that will deliver custom branded creatives within a fully responsive email design.
Our dedicated support team is always available to answer your questions and guide you through the various options and … the best part … discuss the in-depth measurable and successful metrics that will help you capture the public’s attention and convert those coveted leads.
With so many positives favoring the implementation of a cohesive, branded and result-oriented email marketing strategy, dealers have just to contact our digital marketing experts to start converting more leads into sales!
MANY OPTIONS FOR OUR CONQUEST EMAIL MARKETING
- Push To Open (a second email to those who opened the first one)
- Targeted List by Geo
- UTM Codes for Click Tracking
- Emails Link Directly to the VDPs
- Custom Creative
- Audience Choice by Zip Code: In-market Shoppers; Lease Expiration; Purchase History, Garage Predictor (Vehicle Type & Age); Commercial/Fleet and many more …
Our numbers don’t lie! CF’s Conquest Email Marketing puts more eyes on your inventory! The average Open Rate for CF Search Marketing emails easily surpasses the industry average (22.74% vs 11.08%) while the CF’s average Click-to-Open rate stands at 10.41% vs the industry average of 7.08%.
