Our Leadership
At CF Search Marketing, our success is driven by our exceptional leadership team. Our visionaries bring over a century of collective experience and expertise to the table. They are the guiding force behind our digital and traditional marketing solutions, steering the company toward new horizons. Get to know the leaders who inspire us to innovate, excel, and exceed expectations every day.
OUR FOUNDERS

Cristina Carrera
Managing Partner, Co-Founder
With a rich and extensive background in sales and marketing across various sectors, Cristina has excelled in Radio, TV, and Digital Marketing. Cristina holds a Bachelor’s degree with a focus on Economics and Political Science from the University of Vermont.

Pierre M. Fiorini, Ph.D.
Managing Partner, Co-Founder
Pierre has spearheaded the development and oversight of software, SEO, and Paid Search technologies, as well as digital marketing products at CF Search Marketing. With a Ph.D. in Computer Science and Engineering and an extensive career spanning decades, he brings a wealth of experience in digital-related technologies.
OUR EXECUTIVE LEADERSHIP

Laura Hayes
Vice President of Account Service

Jason Petkov
Vice President of Account Service

Kasia Wagner
Vice President of Sales

Connie Gundrum
Chief Marketing Officer

Dan Hachey
Social Media Director

Megan Gerwig
SEO Director

Hakim Younsi
SEM Director