Our Leadership

At CF Search Marketing, our success is driven by our exceptional leadership team. Our visionaries bring over a century of collective experience and expertise to the table. They are the guiding force behind our digital and traditional marketing solutions, steering the company toward new horizons. Get to know the leaders who inspire us to innovate, excel, and exceed expectations every day.


Cristina Carrera

Managing Partner, Co-Founder

With a rich and extensive background in sales and marketing across various sectors, Cristina has excelled in Radio, TV, and Digital Marketing. Cristina holds a Bachelor’s degree with a focus on Economics and Political Science from the University of Vermont.

Pierre M. Fiorini, Ph.D.

Managing Partner, Co-Founder

Pierre has spearheaded the development and oversight of software, SEO, and Paid Search technologies, as well as digital marketing products at CF Search Marketing. With a Ph.D. in Computer Science and Engineering and an extensive career spanning decades, he brings a wealth of experience in digital-related technologies.


CF Search Marketing Leadership - Jason

Jason Petkov

Vice President of Account Service

Kasia Wagner

Vice President of Sales

Connie Gundrum

Chief Marketing Officer

Dan Hachey

Social Media Director

Megan Gerwig

SEO Director

Hakim Younsi

SEM Director

Laura Hayes

Vice President of Account Service